Microsoft Raffles 2 Million Dollars and Mercedes-Benz
Microsoft has initiated a raffle in which a total of 2 million US dollars will be distributed among users of its Edge browser. This campaign, which also includes three Mercedes-Benz vehicles, aims to encourage internet users to switch to Edge. The IT news site Neowin reported on this remarkable initiative, which began on March 12, 2026, and runs until May 21, 2026.
To participate in the raffle, users must set Edge as their default browser and perform a search in the address bar. For each of these actions, they will receive five entries. Additional entries can be earned by sharing links to the raffle or using Microsoft's AI tool Copilot Search. Participation is free once the entry form is completed. The raffle includes a grand prize of 1 million US dollars as well as three first prizes in the form of Mercedes-Benz vehicles.
Participants who have set Bing as their default search engine and perform a search daily have the chance to win instant prizes. These instant prizes will be awarded throughout the promotional period. The terms of participation require users to provide their phone number and address and to have a Microsoft account. Additionally, participants must be of legal age. Detailed information about the prizes and participation conditions can be found on the official Microsoft website.
The raffle is limited to users in all 50 states of the USA, Washington D.C., Puerto Rico, and several countries including Canada, the United Kingdom, Germany, France, and Japan. This broad geographical coverage aims to ensure that a wide range of users have the opportunity to participate in the campaign. With this raffle, Microsoft aims to increase the user numbers of Edge. The browser has lost market share in recent years, and the raffle could be a strategy to enhance Edge's appeal. The initiative could also be seen as part of a larger marketing campaign to promote the integration of Microsoft's services.
The raffle runs until May 21, 2026, and the winners will be announced after the conclusion of the campaign. Microsoft has announced that the drawing of winners will take place on May 22, 2026. Participants should be aware that the terms of participation and prize distribution are subject to strict guidelines.
The campaign could also impact the usage of Bing, as users are encouraged to use the search engine more frequently. Microsoft has previously emphasized that improving Bing's search results and user experience is a high priority. Thus, the raffle could also serve as an incentive to promote the use of Bing. The raffle is part of Microsoft's efforts to increase user engagement and secure market share in the browser segment. The terms of participation and prize distribution are detailed on the official Microsoft website. The campaign ends on May 21, 2026, at 11:59:59 PM PT.
💬 Comments (0)
No comments yet. Be the first to comment!